Held in Dubai, Affiliate World 2024 was a global gathering of top marketers and media buyers. As a delegate, I explored powerful insights around scaling affiliate campaigns, high-converting funnels, and retargeting using Google Ads. The connections and knowledge I gained here now directly impact how I help clients grow with smarter advertising.
“The future of performance marketing is data, automation, and agility — and Google Ads is right at the center of it.” — Erum Shaheen